In the USA, getting drivers to think about cyclists sharing the roads is going to be a gradual process. When cycling in San Francisco a decade ago, I was once sideswiped by a driver too busy looking left at oncoming traffic to notice I was on his right side. As he turned right and knocked me over, thank god at only 5 mph, I was so shocked I apologized. But he was at fault. A friend of my mother's once joked I should be careful "because people like me never look out for cyclists." Cycling deaths constantly prove this is really no joke.
While it is more challenging to build cycling infrastructure in America as there are greater distances to cover, with no infrastructure, nothing happens. Build it, and yes, the cyclists will come—but then you have to remind everyone else that cyclists are there. Do it repeatedly and years from now, we can boast it really works, just as it does in Holland.
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